Case Study: HEAT Bootcamp Content Creation

TheFitBiz Content Creation Advantage

HEAT Bootcamp became a retaining client starting in July 2021. They came to TheFitBiz to manage all content marketing efforts such as: graphic design, email marketing, creating content, and being the voice of HEAT Bootcamp’s social media. Whew! It’s been a year so we decided to take a look at what all we did and how it helped them reach an increase of over 180% in reaching more audience and 17% increase in membership.

Graphic Design

TheFitBiz designed flyers for various marketing needs such as events, in-studio flyers, and direct mail. The biggest project of the year was surrounding the launch of a new mobile app.

Social Media Content

TheFitBiz managed all aspects of social media marketing from concept, creation, and publishing. Here are some of our most fun posts. See more of HEAT Bootcamp’s social media content.

Photography

During our content sessions, we created reels, filmed workout classes, and took photographs in between. With the changing algorithms of social media, we have to keep up with what’s being prioritized. However, there’s still a need for portraits and freezing those fleeting moments.